Today I’d like to “leak” to you a very cool project I’m doing with a dear friend of mine, David Kinnaman (@davidkinnaman) president of Barna Research (@barnaresearch). The exciting project is called Barna Frames, which is a revolutionary annual book series that will explore big trends in culture.
We’re committing to 10 books to be published every January, with “big data” displayed in easy-to-access info-graphics throughout each title, and long form, potent essays by leading and emerging voices on any given topic our research uncovers. The platform we’re creating also includes DVDs, shareable digital and social elements, and live events. The FRAMES approach offers a way into these crucial issues that will not overwhelm, with as brand promise that allows one to “Read Less. Know More.”
A note to those who might not yet be familiar with “the Christian space”: 78.4% of Americans (Pew Research) are self-described Christians and Barna has a 91% brand recognition in the North American church.
Season One of FRAMES will feature:
Greater Expectations by Claire Diaz-Ortiz (@claire), social innovation leader at Twitter, discusses finding contentment in an on-demand, all-access, always-on age.
Multi-Careering by Bob Goff (@bobgoff), founder of Restore International and a partner in the D.C. law firm Goff & DeWalt, looks at how to do work that matters at every stage of your journey.
Schools in Crisis by Nicole Baker Fulgham (@nicolebfulgham), founder and president of The Expectations Project, examines the nation’s public education crisis and how Christians can help—whether they have kids or not.
The Hyperlinked Life by Jun Young, founder of ZUM Communications and David Kinnaman, president of Barna Group, explores how to live with wisdom in an age of information overload.
Wonder Women by Kate Harris, executive director of the Washington Institute for Faith (@TWI_vocation), Vocation, and Culture, looks at navigating the challenges of motherhood, career and identity.
Becoming Home by Jedd Medefind (@JeddMedefind), president of the Christian Alliance for Orphans, shows how Christians can lead the way to solving the orphan crisis through foster care and adoption.
Sacred Roots by Jon Tyson, (@JonTyson) lead pastor of Trinity Grace Church in New York, makes the case for why church matters.
Fighting for Peace by Carol Howard Merritt (@CarolHoward), writer and Presbyterian pastor, and Tyler Wigg-Stevenson (@TylerWS), Baptist pastor and founder of the Two Futures Project, a movement of Christians for the global abolition of nuclear weapons, calls for Christians to examine their comfort level with violence, and their responsibility for creating peace.
20 and Something by David Kim (@dhkimnyc) of the Center for Faith & Work at Redeemer Church in New York, looks at the new economic, relational and spiritual realities of being “twentysomething” and offers ways of finding rootedness in this unstable —but critical—decade of life.
Here’s the really cool part… We don’t yet know what the title, author, or even the subject is for the 10th Frame. So, we’re calling it, “The 10th Frame.” And, you might be the author. That’s right. We are looking for new voices to identify and lead conversations about other important trends. You can learn about the 10th FRAME submission process at http://www.BarnaFrames.com and participate in conversations by following #BarnaFrames on Twitter. The person chosen to write the 10th FRAME will be invited to attend the FRAMES live event with all of the Season One authors in Los Angeles on January 29, 2014.
Cultural turbulence is the new normal, and people crave guidance to help them live a meaningful life in the midst of a rapidly changing world. It is my hope and expectation that Barna Frames will help you understand and lead the shaping of culture. Please let me know what you think about this idea and also what you think of the Frames titles when they launch January 7th. (BTW, many retailers are already taking preorders.)