Should You Buy an Apple Watch?

I bought my first Mac in 1987 and have purchased dozens since. I bought two of the first edition iPhones the day they released on June 29, 2007 (for me and my wife), and I purchased at least one iPhone 3G, iPhone 3GS, iPhone 4, iPhone 5 and iPhone 6 shortly after they released. (I […]

Throngs of Diffidence: All About the U2 + Apple Deal

This story is about the business of the U2/Apple/Universal Music deal for the free digital release of Songs of Innocence. My Songs of Innocence album review is here. This story is 2300 words long, not my usual “about 300.” Why’d I title this “Throngs of Diffidence?” Because “diffidence” means “lack of self-confidence” and Bono threw out a few […]

U2 – Songs of Innocence Album Review

This is my review of U2’s Songs of Innocence. Here is my review of their deal with Apple. U2’s most recent album release was in February of 2009. Since then, we have already had two Olympics competitions, two world cups, five Super Bowls, five MLB World Series and five NBA/NHL/etc Championships. Six (6!) iPhone generations […]

Business (and Life) Lessons from the World Cup (and my Dad & Son)

In watching the World Cup and my son’s traveling soccer games, I’ve come to realize that a look at the basic differences between offense and defense gives insight on human behavior and personalities that we can all use in business, as well as life in general. In this exercise, players on offense might be executives, marketers, salespeople, creatives […]

Super Bowl Synergy: Free Music From U2

Here’s a quick, practical example of Super Bowl-sized synergy. Synergy is the collaboration of two or more organizations to produce a combined effect greater than the sum of their individual effects. Synergy works best when it’s just a natural alignment of organizations’ regular activity. When you align what companies are going to do anyway, nobody […]

Mad men Business Lesson: Stable Stifles Innovation

In the season five premiere last week, Pete Campbell (played by Vincent Kartheiser) had a great line (written by Matthew Weiner) . Campbell said, “Stable is that step backwards between successful and failing.” Pete’s point is that when the company hits a certain level of success, it fears losing what it’s built up for itself, […]

The Genius of Jesus’ Marketing Plan

There are plenty of books, blogs and sermons about how Jesus and the church need new marketing. This is not that. This is more the observation that Jesus himself, son of God, is a brilliant marketer. And, before you consider this irreverent, please read on and consider. More often than they’d like to admit (or […]